The Imprint
Promo Ideas | February 06, 2023
Promos We Love
Love is in the air this Valentine's Day. This holiday evokes lasting memories, from giving and receiving Valentine’s cards at school, dining out with a loved one or cuddling up at home watching a rom-com. It’s a time for love to warm our hearts, even in the dead of winter.
There are infinite ways to love and be loved, and at ASI, it’s no secret we LOVE promotional products. Our team is celebrating the season with some industry favorites that have made their way into our hearts.
Abby, Executive Director of Marketing – My favorite promos are any type of branded apparel, and this time of year, there’s nothing better than a branded hoodie! I wouldn’t make it through the winter without one.
Erin, Marketing Manager – I love all types of phone accessories! They're always needed, both at home and on the go. A carrying case for all my cords, a charger, a pop-socket, a bluetooth speaker – I love it all. They're always great conversation starters and a must-have for anyone since we’re on our phones every day.
Rita, Marketing Manager – Travel mugs make the best promo products! I use them every day and everywhere I go, whether that’s at the office, running errands or at home. If I had to pick a second favorite, it would be stress reliever toys. I always have one on my desk – they help me brainstorm!
Kris, Marketing Manager – I love custom designed magnets, especially if they have a unique shape and message. I put magnets with creative messaging on my car. Since these custom magnets are a blank slate with infinite possibilities, they are a great way for a business to showcase their creativity. It’s easy to get a ton of mileage out of these.
Liz, Executive Director of Marketing Content – My favorite promo is a pair of sunglasses I got at an outdoor event. I always keep them in my car, so when I forget my prescription sunglasses, the promo shades are always there to save the day! They’re also fantastic to wear at the beach because I don’t have to worry about damaging my expensive sunglasses.
Nick, Manager of Marketing Copy – You might not typically think of a chip clip as a promo essential, but in my house, we can never have enough. Of course, I count on them to keep my BBQ kettle chips as fresh as possible, but I’ll also use them to seal up other pantry items (coffee, cereal, flour, etc.). Bonus points if they have a magnet on the back, giving them extra utility for displaying pictures on the refrigerator.
Jarrod, Copy Editor – My favorite promo item is a T-shirt I received as part of a tennis league. It’s simple, but I still get plenty of use out of it long after the event. Whether I’m wearing it to other tennis matches, a day at the gym or to sleep as a pajama top, it’s the perfect gift that keeps on giving.
Bryn, Copywriter – My favorite promo product is a high-quality notebook that can be easily carried in any bag or purse. I always feel they're a nice touch as a gift that can be used daily.
What promo product has made its way into your heart? Head over to our members-only Facebook page to share your favorites.
About ASI
Advertising Specialty Institute, ASI, is the leading membership organization helping screen printers, embroiderers, sublimation businesses, print shops, graphics pros and solo entrepreneurs sell promotional products. ASI provides technology, support, education, marketing and other tools to help members find customers, source logoed items and swag, network with wholesale suppliers, launch e-commerce websites and more. Visit joinasi.com to explore what ASI has to offer.