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Theresa Hegel

  • Executive Editor, Special Projects & Sustainability

Theresa Hegel oversees various strategic initiatives for ASI’s editorial department and also serves as editor of Promo for the Planet, ASI’s award-winning educational resource hub for sustainability. In addition, she regularly contributes to ASICentral, Counselor and PPM, with a focus on apparel, technology and sustainability. She’s won multiple regional and national awards for her writing and reporting, including three Jesse H. Neal awards for Best Range of Work By a Single Author.

PRINTING United Expo 2025: Decoration Trends & Equipment Upgrades

Advancements in direct-to-film, on-demand production and UV printing were among the sol...

PRINTING United Expo 2025: Make a Statement With Special-Effect Screen Printing

Decorating industry veteran Charlie Taublieb shared his expertise on how to up the perc...

PRINTING United Expo 2025: 3 Apparel Trends From the Show Floor

Oversized silhouettes, softer hand feels and garment-dye finishes were among the bigges...

PRINTING United Expo 2025: Busting 7 Top Myths Printers Have About Promo

These are the biggest misconceptions print service providers have about promotional pro...

PRINTING United Expo 2025: How Printers Can Diversify With Signage

Wendy Graves, partner at Make It Happen Signage Academy, shared a step-by-step approach...

PRINTING United Expo 2025: Printers Share Their Promo Success Stories

A panel of print professionals said adding promo has helped them to become a one-stop s...

PRINTING United Expo 2025: The Top 10 Growth Mistakes To Avoid

Colin Sinclair McDermott, known as the Online Print Coach, drew on more than two decade...

Spectrum Designs Expands Nationally With Planned Florida Facility

The New York-based apparel decorator, which has 70% of its workforce on the autism spec...

SanMar Welcomes Over 500 to Richmond Distribution Center Grand Opening

Spanning more than 1.1 million square feet, the recently opened facility features the C...

Q&A: What Makes LinkedIn Such a Powerful Tool for Salespeople

Bill McCormick, founder of Digi-Sales, shares some best practices for building lasting ...

Royal Apparel Expands Footprint With West Coast Distribution Center

The Made-in-the-USA apparel supplier is opening a facility in San Bernardino, CA, next ...

Counselor Power 50 2025: No. 48 Jose Gomez, Edwards Garment

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 47 Teresa Fudenberg, Storm Creek

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 39 Ben Grossman, Grossman Marketing Group, SwagCycle

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 38 Norm Hullinger & Megan Spire, BELLA+CANVAS

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 21 Memo Kahan & Kate Alavez, PromoShop

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 16 Ira Neaman & Rob Watson, Vantage Apparel

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 12 Carleen Gray, GroupeSTAHL

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 1 Jeremy Lott, SanMar

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Lessons From a Custom Streetwear Collaboration

Cary Heller of All USA Clothing assisted workwear brand Camber in putting together a cu...

Fairware Releases 2024 Impact Report

The 20-year-old Canadian B Corp highlighted achievements that include planting more tha...

Decorating Roundup: Roland DGA & Inkcups Share PRINTING United Expo Lineup

Also, International Print Day approaches, and Ninja Transfers shares a slew of updates.

GXN Holds 4th Annual Conference in Lisbon

The event drew over 120 top-level executives from the international promotional product...

The EcoVadis Effect: How It’s Driving Sustainability in Supply Chains

The platform has been growing into a standard and in-demand assessment tool for the pro...

Stanley/Stella Reduces Carbon Footprint 14% Since 2022, Sustainability Report Shows

The Belgian apparel wholesaler also highlighted its support of more than 2,000 organic ...