In The News - September 2025

PromoGroup welcomes Jeremy Mercier of Montreal-based Boutique M2 and Maxx Rochette of Ottawa-based Craftfully Promotional Branding as new authorized dealers.

Vantage Apparel (asi/93390), a Counselor Top 40 supplier, is holding a fall open house on Tuesday, Sept. 30 from 10 a.m.-3 p.m. EST at its headquarters in Avenel, NJ. Registration is free and open to RSVP. The event will feature a lineup of Vantage’s products and services, alongside curated showcases from leading industry partners, including Counselor Top 40 suppliers SanMar (asi/84863), S&S Activewear (asi/84358), Starline (asi/89320) and Cutter & Buck (asi/47965); as well as Redwood Classics (asi/81627) and iClick (asi/62124). The open house will also include a factory tour, live demonstrations of Vantage’s webstore platform and access to the supplier’s photo studio for free professional headshots.

NC Custom (asi/44900), a Counselor Top 40 supplier, has hired industry veteran Lori Donovan as strategic account manager. Donovan spent nearly 20 years on the distributor side, beginning her career at her family’s distributorship in Detroit before joining Corporate Express, now Counselor Top 40 distributor Staples Promotional Products (asi/120601). In 2015, she transitioned to the supplier side with alphabroder. Most recently, she managed key accounts across the Northeast with Counselor Top 40 supplier S&S Activewear (asi/84358). She also has served on the board of the New England Promotional Products Association (NEPPA) since 2018 and is current president.

GNP Branded Gear (asi/200020) has hired William O’Shea as manager of e-commerce operations. An industry veteran since 2006, O’Shea will lead the distributor’s online presence.

Engineered Printing Solutions (EPS) has released The Shift in Direct-to-Object Printing, a white paper on the role that single-pass UV inkjet technology plays in direct-to-object (DTO) decoration, which involves applying a 2-D image to a 3-D item. “Single-pass UV inkjet isn’t just a more flexible print technology,” says Kenneth Stack, executive chairman of EPS. “It’s a cost model breakthrough. By removing setup costs, single-pass digital DTO lets manufacturers turn short runs and customization into profitable opportunities, not cost burdens.” The white paper is available for download here.

Eversole Run (asi/53040) has donated more than $200,000 worth of men’s and ladies’ polos to Goodwill Columbus. “Giving back to our community is part of who we are, and we’re honored to support a great organization making a real difference,” says the Columbus-based apparel supplier. Goodwill Columbus is a 501(c)(3) nonprofit that’s served Central Ohio with donated goods and job opportunities since 1939.

A Woman’s View, part of Counselor Top 40 distributor iPROMOTEu (asi/232119), is hosting a webinar on Sept. 10 at 1 p.m. ET called “AI Innovations: Revolutionizing the Promotional Products Industry.” Panelists include Britney Godsey, chief revenue officer at Gold Bond (asi/57653), and Amy Rabideau, vice president of client and community engagement at Antera Software. Along with the A Woman’s View advisory council, they will discuss how AI learning and automation can streamline operations, strengthen client engagement and create new growth opportunities. Click here to register.