Sara Lavenduski

  • Executive Director, Client Education & Content

Sara covers strategy for ASI’s readers in the U.S. and Canada, including sales & marketing, health & wellbeing and product trends.

Infographic: The Supplier-Distributor Relationship in Canada

Overall, distributors say communication is strong. Meanwhile, nearly six in 10 say they...

‘Halloween,’ ‘Pens’ and Retail Brands Come Out on Top in Canadians’ Q3 ESP Searches

Seasonal items, school essentials and premium products were among the most-looked-for c...

Shades of Green Hit the Runways This Fall

The many iterations of this lush hue are perfect for a number of applications, and also...

Industry Veteran Launches Executive Recruiting Service for Promo

Glen Hersh, formerly of Admints & Zagabor and Counselor Top 40 supplier Hit Promotional...

Counselor Power 50 2024: No. 39 Brian Porter, Starline

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 35 Taylor Tadmor, Tekweld

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 31 Chris Vernon & Lisa Hubbard, The Vernon Company

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 28 Ray Titus & Andrew Titus, Fully Promoted

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 18 Trevor Gnesin & Clive Goldberg, Logomark

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 17 Ira Neaman & Rob Watson, Vantage Apparel

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 16 Mark Freed & Mitch Freed, Genumark

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 12 Jonathan Isaacson & Frank Carpenito, Gemline

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Facilisgroup Appoints Becki Heinen as Director of Strategic Partner Development

Heinen joined Facilisgroup in 2017, and most recently spearheaded the Client Experience...

Obituary: Ronald Remer, Big East Sales Team

Remer was a respected multi-line representative in the Northeast region of the U.S.

Infographic: The Labor Market in Canada

State of the Industry data for the Canadian promo industry indicates that distributors ...

Infographic: Sustainability Trends in Canada

State of the Industry research for Canadian promo shows that end-buyer demand for susta...

Commonsku Hosts Annual skucamp Conference

The three-day “business boot camp” was held in Nashville.

Lux & Nyx Partners With Stark Enterprises

The supplier of high-end luxury bags will now provide select styles for inclusion in St...

Brilliant Receives Private Equity Investment

Boston-based New Heritage Capital has partnered with the California-based distributor f...

PCNA Partners With Vitruvi

The Counselor Top 40 supplier now offers diffusers and essential oils from the retail b...

2024 Gift Guide

After a slow start to the year, it’s time to bring the gifting cheer. Here are the prod...

PPPC NATCON Energizes Suppliers & Distributors for Q4 & Beyond

The annual Canadian convention, held in Toronto this week, featured a number of new eve...

Infographic: Supply Chain Concerns in Canada

State of the Industry research for Canadian promo shows that supply chain-induced uneas...

Charles River Apparel Promotes Jason Lipsett to President, Appoints New CRO

Lipsett represents the third generation of executive leadership at the family-owned sup...

Promotions Planner: Year-End Celebrations

Start presenting ideas to clients for campaigns centered on December observances.