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Awards
SOI 2021: Sales Strategies to Bring Customers Back
CounselorBuyers are opening their wallets again, and distributors must adapt to regain the clien...
SOI 2021: Supply Chain Remains Source of Frustration
CounselorA perfect storm of challenges is causing inventory shortages, price increases and lengt...
SOI 2021: PPE’s Future Up for Debate
PPE’s stranglehold on the industry has loo...
SOI 2021: E-Commerce Pays Off Big
The pandemic accelerated many companies’ d...
SOI 2021: Distributors Feel Margin Squeeze
Order values and margins plummeted last ye...
SOI 2021: Kitting Trend Is Here to Stay
CounselorAs a way to keep people connected, engaged and encouraged, kitted gift packages will l...
SOI 2021: Promo Companies Expand Sourcing
CounselorYes, China still is dominant. But burned by recent events, companies are increasingly l...
SOI 2021: Staffing Challenges Persist
CounselorThe pandemic forced promo companies to lay off staff. Now that they’re ready to hire ag...
SOI 2021: Made in the USA Back on Decline
CounselorDemand in American-made products spiked at the onset of the pandemic. But new ESP data ...
SOI 2021: Healthy Gains for Healthcare Market
Amid much shifting, there’s a new number-o...
SOI 2021: Health & Safety Items Dominate Product List
The mix of items sold in 2020 may prove to...
Top 40 Distributors 2021: No. 35 Drive Marketing
Counselor's exclusive ranking of the...
Bess Cohn Humanitarian of the Year 2021: The Promotional Products Industry
Phones went silent. Emails stopped...
Distributor Entrepreneurs of the Year 2021: Menda Wright and Ann Vidro, Creative Studio Promotions
How it started: a cold call gone...
Distributor Family Business of the Year 2021: Bankers Advertising Company
In 1895, S.W. Mercer heeded the...
Counselor Lifetime Achievement Award 2021: Steve Levschuk, Talbot Marketing
CounselorWhen Steve Levschuk enters a meeting room or a trade show floor, especially in...
Supplier Entrepreneur of the Year 2021: Chuck Hammond, Raining Rose
Counselor"Adversity doesn't build character - it reveals it." That quote is often...
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Supplier Family Business of the Year 2021: Warwick Publishing Company
CounselorAlex Paschal, the fifth generation of Paschals to work at Warwick Publishing...
Technology Executive of the Year 2021: Mike Pfeiffer, American Solutions for Business
CounselorHe's the mayor of a tiny lakeside city (Long Beach, MN - population 350 and...
Woman of Distinction 2021: Sandy Gonzalez, MadeToOrder
CounselorWhen Sandy Gonzalez became CEO of California-based MadeToOrder (asi/259540) in...
International Persons of the Year 2021: Matt Franks & Miles Lovegrove, Fluid Branding
CounselorWhen Matt Franks, who had a background in the promo market, and Miles...