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Strategy
What ‘I Voted’ Stickers Look Like Across the U.S. This Election
StrategyFrom turkeys to unicorns and pretty much everything in between, state and county offici...
ASI VP Appears on ‘Today Show’ Segment on the Resurgence of Print Catalogs
StrategyASI Media’s coverage of the return of print catalogs caught the eye of one of the bigge...
What Is ‘Chaos Packaging’ & How Can You Use It in Your Next Promo Campaign?
It’s time to literally think outside the b...
Beloved Brands Conjure Up Official Halloween Costumes To Celebrate Spooky Season
If you’ve ever wanted to dress up as a Chi...
Sherwin-Williams’ ‘Color Capsule of the Year’ Seeks To Create Design Inspiration
The paint brand selected nine colors to ma...
Double the Impact: What Print & Promo Distributors Should Know About Each Market
StrategyThere’s huge sales opportunity in offering both print and promo solutions – but each in...
Decorating Roundup: Hotronix Adds 120-Volt Heat Press
StrategyPlus, Arcus Printers and Ninja Transfers have both released new direct-to-film technology.
Lucrative Loyalty: 8 Strategies for Increasing Client Retention
StrategyLeading promo sales pros provide insights that will help bolster distributors’ top and ...
How Promo Pop-Ups Appeal to Gen Z’s Chaotic Fashion
StrategyThe generation’s eclectic and nonuniform style can be taken advantage of in a push towa...
The Triumphant Return of Physical Catalogs
Retailers like Amazon and J.Crew have scor...
How To Make a Statement With Patches
A versatile decoration technique, patches ...
Industry Veteran Launches Executive Recruiting Service for Promo
Glen Hersh, formerly of Admints & Zagabor ...
3 Takeaways for Promo Products Pros From McDonald’s Clever ‘Receipt Tees’ Campaign
The fast-food corporation’s Sweden-based d...
ASI Power Summit 2024: How Blindness Helped Michael Hingson Survive the 9/11 Attacks
The event’s motivational speaker recalled ...
5 Ways To Leverage Lead Scoring
Develop a strategy to determine which lead...
Counselor 2024 Power 50
StrategyIn a roller-coaster decade, these are the leaders navigating the highs and lows to lay ...
6 Strategies for Networking in the Digital Age
StrategyMaking connections online is crucial for professional success.
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Are Supplier Credit Card Fees Warranted?
StrategyAs more distributors pay for orders with credit cards, suppliers are charging fees to p...
4 Tips for Getting Better Color From AI-Generated Art
StrategyDistributors and decorators should experiment with a variety of AI tools but narrow it ...
Green Day Combines Tags, Labels & Even Toothbrushes for ‘Dookie’ Anniversary Release
StrategyThe legendary pop-punk band is releasing each of its seminal album’s tracks on antiquat...
