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Strategy

Sauce Packet Proposals & Baja Blast Champagne Flutes: Inside Taco Bell-Branded Weddings
Sauce Packet Proposals & Baja Blast Champagne Flutes: Inside Taco Bell-Branded Weddings
Strategy

These types of experiential events are on the rise, and they’re augmented with creative...

End-Buyer Research: Construction
End-Buyer Research: Construction
Strategy

ASI’s exclusive research reveals client buying habits in eight markets and across multi...

Pacsun Heads Off to the Races With Formula 1 Merch

The beachy teen retailer looked to the spo...


Koozie Group Pen Goes Viral on TikTok

A TikTok user shared a story about the “be...


7-Eleven, Tetris Team Up With Slurpee-Shaped Game Console

To celebrate the 40th anniversary of the c...

Local Sales Roadmap: Homegrown Opportunities for Full-Color Printing
Local Sales Roadmap: Homegrown Opportunities for Full-Color Printing
Strategy

When it comes to  full-color printing sales opportunities , look no further than your...

Taylor Swift Mania Boosts Apparel Brand’s Sales
Taylor Swift Mania Boosts Apparel Brand’s Sales
Strategy

After the pop star wore its hat promoting her beau Travis Kelce’s podcast, a Midwest me...

4 Tips for Spotting – and Avoiding – AI Washing
4 Tips for Spotting – and Avoiding – AI Washing
Strategy

Artificial intelligence has been much hyped in recent years; it’s important to maintain...

Make the Sale: How To Sell Outdoor Advertising for Any Event
Make the Sale: How To Sell Outdoor Advertising for Any Event
Strategy

Master the art of selling outdoor advertising for any type of event with help...

End-Buyer Research: Finance & Insurance

ASI’s exclusive research reveals client bu...


How the Paris Olympics Uses Creative Packaging (but Minimal Cliché) for Branded Merch

As with events like the World Cup, the Oly...


Market Mastery: How To Tap Into Sales With 5 Top Industries

Maximize your sales numbers  by...

Distributors Targeting Greek Market Turn to Students for Inspiration

Licensing barriers and inflationary pressu...


Your Path to Increased Profit: Is Every Department Thriving?

Having a grasp on every aspect of your bus...


The Campaign Case Study: ‘Rounding Up’ For a Cause

A California-based distributor’s on-trend ...

ASI Chairman Norman Cohn Becomes TikTok Influencer
ASI Chairman Norman Cohn Becomes TikTok Influencer
Strategy

An unboxing video his granddaughter posted on the social media site went viral this week.

Join the Movement & Wear the Change: Discover the Earthwise Collection
Join the Movement & Wear the Change: Discover the Earthwise Collection
Strategy

Meet the Earthwise Collection from Vantage Apparel (asi/93390): where fashion meets...

Help Clients Gear Up for Adventure With Outdoor & Recreation Promos
Help Clients Gear Up for Adventure With Outdoor & Recreation Promos
Strategy

The weather is getting warmer, which means your outdoor promo sales numbers can start...

Ace Hardware Celebrates Its Centennial With Vintage-Themed Merch
Ace Hardware Celebrates Its Centennial With Vintage-Themed Merch
Strategy

To ring in the anniversary of its 1924 founding, the largest retailer cooperative for h...

#Counselor70: Choose Counselor’s Most Iconic Cover
#Counselor70: Choose Counselor’s Most Iconic Cover
Strategy

You voted for your favorite from each decade. Now we've crowned the grand champion.

Decorating Roundup: Vastex Offers New Direct-to-Film Equipment
Decorating Roundup: Vastex Offers New Direct-to-Film Equipment
Strategy

Plus, Arcus Printers has introduced a new flatbed cutting machine and Stahls’ is loweri...