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Strategy
Promotions Planner: Look Ahead to Fall
Web ExclusiveStart presenting ideas to clients for campaigns centered on November observances.
This Week’s New Suppliers: New Products for Summer’s End
Web ExclusiveDiscover creative products from new ASI suppliers.
Editor’s Picks: Enticing Food and Beverage Gifts
They’re essential for thanking dedicated s...
Q3 Customers: Sales Prospects for Popular Promos
As we reach the second half of the...
Industry Reacts to Twitter Rebrand
Elon Musk’s mysterious ‘X’ network isn’t w...
Joe’s Picks: Boost Employee Engagement
Web ExclusiveYour clients can recognize and thank their team members with unique branded items.
This Week’s New Suppliers: Fall Into New Items
Web ExclusiveDiscover creative products from new ASI suppliers.
Look to Fall 2023 Trends for Upcoming Campaigns
Web ExclusiveFrom lace accents to tailored blazers, here’s what’s popular in fashion circles that wi...
State of the Industry 2023
Web ExclusiveThe promo industry has recovered. What comes next? Becoming bigger and better.
SOI 2023: Order Values – Sharp Increases Cause for Optimism
A rebound in margins and order sizes was m...
SOI 2023: Products – Apparel Comes Out Ahead
As the data shows, it’s not 2020 anymore.
SOI 2023: Pricing – Why Markups Are Here to Stay
Costs and eroding margins are forcing supp...
SOI 2023: Markets – Status Quo at the Top
For stability you can bank on, turn to the...
SOI 2023: Supply Chain – The Crisis is Over
Promo has made it through the worst, but t...
SOI 2023: Labor – Hiring Difficulties Still Linger
Finding and retaining talent got somewhat ...
SOI 2023: Distributor-Supplier Relationships – Strengthened Through Communication
Web ExclusiveFollowing a tense couple of years, the bond between the two sides is back on firmer gro...
SOI 2023: Sales – A Different Set of Worries
Web ExclusiveThe eternal concern of landing an order has become top priority once again.
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SOI 2023: International & Made in the USA – The Situation Overseas
Web ExclusiveWhile China stands alone as the dominant manufacturer, the push to diversify sourcing r...
SOI 2023: Distributor Snapshots – Top Challenges and Markets by Revenue Class
Web ExclusiveHow do distributors differ according to size? Let us show you.
SOI 2023: Supplier Snapshots – Sources of Competition and Biggest Challenges by Revenue Class
Web ExclusiveWhile they all sell products, suppliers of each size differ in key ways.
Editor’s Picks: Commanding Team Spirit Items
Web ExclusiveFrom season-schedule magnets to car flags, these products help build excitement for tea...