Strategy

ScreenBroidery Launches ‘Swag for Humanity’ Online Store

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The Indiana distributor wanted to lean into sustainability-focused products for its new...

Eye on AI: Just What Is a MerchBot?

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In this Q&A, industry veteran Ron Friedman dishes on a new AI-driven offering he says c...

5 Sales Tasks for the New Year

Start 2024 off right by addressing these f...

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End-of-Year Sales Opportunities for Event Essentials

While 2023 might be coming to a close,...

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Better Cotton Launches Traceability Solution

The sustainability initiative, which count...

1% for the Planet Crosses $500M in Giving

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The organization, which helps facilitate donations to environmentally focused nonprofit...

Top Tips for Goof-Proof Sticker Orders

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Interested in stickers? Make sure you get exactly what you want by using this handy guide.

H&M Teams Up With Coloreel for Personalized Embroidery

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Plus, Roland DGA wins awards for its printers, and Vastex announces upgrades to equipme...

Q&A: PCNA Execs Discuss Meeting Clients’ ESG Goals

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Definitions of sustainability and environmental impact are varied, so it’s important to...

This Week’s New Suppliers: Make an Impact

Discover creative products from new ASI su...

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Brighten Up Campaigns With Butter Yellow

The runway favorite is poised to trend at ...

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Send Us Your Products for December Showcases

Featured items will receive free editorial...

Editor’s Picks: Ubiquitous Key Chains & Key Tags

These versatile, cost-effective and indisp...

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Prepare for End-of-Year Orders: 2023 Simply Gifts Catalog

The busy holiday sales season can feel...

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Counselor Power 50 2023

The promo industry is evolving – and these...

Your Path to Increased Profit: The Buck Stops With You

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As a small-business owner, certain tasks require your involvement and can’t be delegate...

6 Tactics for Re-engaging With Clients

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As the new year approaches, use these practices to drum up business with past customers.

Joe’s Faves: Incentive-Trip Gifts

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Attendees are sure to appreciate these branded tokens of thanks.

This Week’s New Suppliers: Party Promos & More

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Discover creative products from new ASI suppliers.

Discover Creative Display & Signage Solutions

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Help your clients reach their full potential by recommending these  unique and  ...

Why PVC-Free Products Are a Growing Sustainability Trend

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PVC is one of the most frequently used types of plastic, but activists say it can pose ...