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Strategy

Distributor Entrepreneur of the Year 2022: Lisa Smith, Republic Promos
Distributor Entrepreneur of the Year 2022: Lisa Smith, Republic Promos
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The owner of an Austin, TX-based, all-female distributorship shares about her beginning...

Woman of Distinction 2022: Debbie Abergel, Nadel
Woman of Distinction 2022: Debbie Abergel, Nadel
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The chief strategy officer at the Top 40 distributor has become known for her vision, c...

Technology Executive of the Year 2022: Mike Knapick, SanMar

The Top 40 supplier’s chief information of...


This Week’s New Suppliers: Old Reliables Updated

Discover creative products from new ASI su...


Distributor Family Business of the Year 2022: Barker Specialty

The Cheshire, CT-based distributor focuses...

Top 40 Distributors 2022
Top 40 Distributors 2022
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There’s competition at the top and good feelings all around after a much-anticipated re...

Top 40 Suppliers 2022
Top 40 Suppliers 2022
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As predicted, a post-pandemic bounce-back has many suppliers feeling optimistic.

Counselor Awards 2022
Counselor Awards 2022
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Meet the leaders whose innovative approaches and determined efforts are pushing the ind...

Sealed, Safe & Sanitary: 4 Sales Opportunities for Branded Bottled Water
Sealed, Safe & Sanitary: 4 Sales Opportunities for Branded Bottled Water
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Your clients want end-users to be  hydrated  and  healthy  at their events. Make that...

2022 NJ BBQ Championship Features Food, Blues & Promo

Nearly 70,000 people attended the three-da...


This Week’s New Suppliers: Always Be Prepared

Discover creative products from new ASI su...


Product Guide: Increase Summer Sales With Premium Retail Brands

Summertime calls for products that help...

Podcast: How to Position GAP & Old Navy for Promo Apparel Profits

"Workwear" is an ever-evolving concept,...


A Single Letter Has Become the Gold Standard in Sustainability

More companies in promo and beyond have be...


This Week’s New Suppliers: Gifts That Keep Giving

Discover creative products from new ASI su...

Summertime & the Branding Is Easy: 3 Marketing Campaigns to Emulate
Summertime & the Branding Is Easy: 3 Marketing Campaigns to Emulate
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Marshmallow-scented sunscreen, limited-edition floral patterns and musical collaboratio...

Minnesota Made: How to Sell Branded Merch to Medical Professionals
Minnesota Made: How to Sell Branded Merch to Medical Professionals
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Did you know healthcare is the #1 market for promo , per the 2021 Counselor State of...

7 Best Practices for Healthy Eating on the Road
7 Best Practices for Healthy Eating on the Road
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When you’re busy on business trips with work-related tasks and socializing, food consci...

Elevated Loungewear: 5 Essential Fashion-Forward Features
Elevated Loungewear: 5 Essential Fashion-Forward Features
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Loungewear and athleisure have been the apparel categories to present for the...

Fall 2022 Preview: New Colors From Next Level Apparel
Fall 2022 Preview: New Colors From Next Level Apparel
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Next Level Apparel (asi/73867) is expanding the color offerings of some of their...

Wimbledon Debuts ‘Meta’ Merch in New ‘WimbleWorld’ Roblox Game
Wimbledon Debuts ‘Meta’ Merch in New ‘WimbleWorld’ Roblox Game
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The world’s most prestigious tennis tournament has entered the metaverse, a venture tha...