Strategy

Ralph Lauren, Nike, Others Release Team USA Olympics Gear

Web Exclusive

Among the items for the 2022 Winter Olympics is Ralph Lauren’s Opening Ceremony parade ...

Brands Embrace Secondhand Swag

Web Exclusive

As habits like thrifting take off, industry companies are looking to solve the next big...

This Week’s New Suppliers: Unforgettable Gifts

Discover creative products from new ASI su...

---

Hone Your Product Knowledge to Increase Sales

Boost your numbers and build solid client ...

---

3 Logo Trends for 2022

Need a brand refresh? Helping a client cre...

Dependable Writing Instruments

Web Exclusive

Traditionally one of the most-searched-for products on ESP, these items play an importa...

Joe’s Picks From ASI Show Orlando: Rest & Relaxation

Web Exclusive

Product Editor Joe Haley found some new items on the trade show floor that are perfect ...

Obituary: Robert Mogell, Toppers Inc.

Web Exclusive

Mogell founded the former Top 40 supplier in Philadelphia in 1964.

PPAI Wraps Up Annual Expo in Las Vegas

Web Exclusive

The four-day event allowed for constructive conversations centered on new products, acc...

Walmart Employee Files Sex-Discrimination Lawsuit Over Uniforms

The female truck driver alleges that she w...

---

Apparel Sales Strategies to Sidestep Promo’s Thorniest Issue

Apparel inventory is here today, gone late...

---

This Week’s New Suppliers: To-Go Goodies

Discover creative products from new ASI su...

CES 2022: 5 Cool Gadgets From the Show

Though the tech trade show in Las Vegas wa...

---

Connect With Co-Workers at a Distance

As remote and hybrid work continues, here ...

---

Versatile Umbrellas

From spring showers to summer storms to br...

Social Commerce Expected to Reach $1.2 Trillion by 2025

Web Exclusive

Shopping via social media is growing 2.5 times faster than traditional e-commerce, acco...

Add Value to the Client Relationship

Web Exclusive

Create loyal sales customers by providing goods and services in ways that are fitted to...

4 Apparel Trends for 2022

Web Exclusive

The versatility of wear-anytime pieces will drive interest in apparel’s most intriguing...

Promotions Planner: Gearing Up for Spring

Web Exclusive

Start presenting ideas to clients for promotions centered on April observances.

Charles River Apparel Donates $28K Worth of Apparel to Charity

Web Exclusive

The Top 40 supplier gave the garments to Circle of Hope, a nonprofit that helps the hom...

Infographic: The Staggering Cost of Inflation

Web Exclusive

Price increases in the promo industry are being driven by soaring costs. These stats pu...