Strategy

The Bright Side: Logomark Empowers Shelter to Soldier to Pair Service Dog With Military Veteran

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It’s part of an ongoing do-gooding initiative from the Top 40 supplier in which it fund...

Send Us Your Products for March Showcases

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Featured items will receive free editorial exposure on ASICentral.com.

This Shirt Was Made of Seaweed

Keel Labs, a North Carolina-based textile ...

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The Secret to Making 2024 Your Best Sales Year Yet

Unlock the secret to sales success ...

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Counselor 2024 Best Places to Work

Meet the industry companies who are puttin...

Miller Lite Opts for Promo Over Super Bowl Ad

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The brand is giving out 1,000 QR-code emblazoned jerseys that fans can wear on the big ...

Look Beyond the Logo: Why Product Ingredients Matter in 2024

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This year, products don't just need to look cool - they need to be  made well  with ...

7 Tips for Boosting Your SEO

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Search engine optimization is an important strategy for business success. Here are step...

Send Us Your Nominations for the 2024 Counselor Awards

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Here’s your opportunity to share your opinions on who should be recognized with a prest...

Your Path to Increased Profit: Take Care of Yourself First

Business owners who underpay themselves ye...

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3 Ideas for Retro Chenille Patches

The fuzzy embellishment can add dimension ...

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Welcome to Product Hub – Your Fresh Ideas Destination

Our just-launched product-specific page fe...

Decorating Roundup: Ninja Transfers Launches ‘PermaStickers’

Also, Roland DGA has released new desktop ...

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Q&A: Bluesign CEO Discusses Sustainable Chemistry & Digital Product Passports

The Swiss company has been focused on envi...

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North Carolina Reclaims Its Apparel Heritage – With a Sustainable Twist

Once a global epicenter for clothing produ...

This Company Turns Old Tees Into Cherished, Sustainable Keepsakes

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Project Repat creates USA-made T-shirt quilts, a sustainable product with applications ...

Exclusive Research: Next-Gen Perceptions of Promo

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A joint survey from ASI shows that young buyers value quality merch.

6 Intriguing Gadgets From CES 2024

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The massive trade show attracted around 130,000 to Las Vegas to try out the latest adva...

Send Us Your Products for February Showcases

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Featured items will receive free editorial exposure on ASICentral.com.

Decorating Roundup: Epson Releases Compact Hybrid DTG Printer

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The entry-level printer can also handle direct-to-film printing.

The Bright Side: Quinn Celebrates 30 Years

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What began as a one-person flag and banner business in Queens, NY, now employs over 50 ...