Strategy

Hone Your Product Knowledge to Increase Sales

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Boost your numbers and build solid client relationships by knowing product features and...

3 Logo Trends for 2022

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Need a brand refresh? Helping a client create their logo? Stand out with these fresh de...

Dependable Writing Instruments

Traditionally one of the most-searched-for...

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Joe’s Picks From ASI Show Orlando: Rest & Relaxation

Product Editor Joe Haley found some new it...

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Obituary: Robert Mogell, Toppers Inc.

Mogell founded the former Top 40 supplier ...

PPAI Wraps Up Annual Expo in Las Vegas

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The four-day event allowed for constructive conversations centered on new products, acc...

Walmart Employee Files Sex-Discrimination Lawsuit Over Uniforms

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The female truck driver alleges that she was forced either to wear company-issued men’s...

Apparel Sales Strategies to Sidestep Promo’s Thorniest Issue

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Apparel inventory is here today, gone later today. Promo veterans share how they’re nav...

This Week’s New Suppliers: To-Go Goodies

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Discover creative products from new ASI suppliers.

CES 2022: 5 Cool Gadgets From the Show

Though the tech trade show in Las Vegas wa...

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Connect With Co-Workers at a Distance

As remote and hybrid work continues, here ...

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Versatile Umbrellas

From spring showers to summer storms to br...

Social Commerce Expected to Reach $1.2 Trillion by 2025

Shopping via social media is growing 2.5 t...

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Add Value to the Client Relationship

Create loyal sales customers by providing ...

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4 Apparel Trends for 2022

The versatility of wear-anytime pieces wil...

Promotions Planner: Gearing Up for Spring

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Start presenting ideas to clients for promotions centered on April observances.

Charles River Apparel Donates $28K Worth of Apparel to Charity

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The Top 40 supplier gave the garments to Circle of Hope, a nonprofit that helps the hom...

Infographic: The Staggering Cost of Inflation

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Price increases in the promo industry are being driven by soaring costs. These stats pu...

This Week’s New Suppliers: Unforgettable Giveaways

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Discover creative products from new ASI suppliers.

Deadline Extended! Nominate Now for Distributor Salesperson of the Year

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If you or a colleague is generating major sales revenue and continually raising the bar...

Indispensable PPE Items

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COVID continues to linger, so there’s an ongoing need for PPE. Fortunately, the promo i...