ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Strategy

Barbecue & Tailgate Essentials
Barbecue & Tailgate Essentials
Web Exclusive

While virus concerns persist, people will continue to look for ways to socialize outside.

Keep Your Company Ahead of the Curve
Keep Your Company Ahead of the Curve
Web Exclusive

The businesses best able to weather change – pandemic-related or not – cite collaborati...

PromoKitchen Announces Winners of Tee Hamilton Creative Scholarship

The program was established in memory of t...


22 Fast Rules for Being a Better Boss of You

The golden rule: Call it what...


Nominate Now for the Counselor Promotional Campaign Awards

Help us honor the most creative and effect...

Podcast: Sales Training - What Sueded Fabric Is & How to Sell It
Podcast: Sales Training - What Sueded Fabric Is & How to Sell It
Web Exclusive

Pop quiz: Do you know what sueded fabric is? While it sometimes might feel like...

Podcast: Spring & Summer Wearables - How to Decorate Top Products
Podcast: Spring & Summer Wearables - How to Decorate Top Products
Web Exclusive

The weather is getting warmer, so now's the time to start thinking about summer promo...

Reinvention Songs: Inspiring Tales from the Pandemic
Reinvention Songs: Inspiring Tales from the Pandemic
Web Exclusive

Resourceful promo products companies adapted in remarkable ways amid the COVID-19 pande...

Splashy Towels
Splashy Towels
Web Exclusive

Whether at the beach, pool or golf course, these items are a valuable advertising mediu...

Sticker Sheets Present Promo Upsell Opportunity

Millennials in particular love custom stic...


Q&A: Press Release Writing Basics

When your company does something noteworth...


Full-Color Drinkware: How to Sell Beyond Basic Beverage Glasses

Promotional drinkware just got a...

Infographic: What to Do When an Order Goes Wrong

You can still make the best of a bad situa...


Versatile Bandannas & Neck Gaiters

They became ubiquitous during COVID, but t...


Sales Reps Eager to Resume In-Person Selling

Even as salespeople grow more comfortable ...

Refined Executive Pens
Refined Executive Pens
Web Exclusive

They’re status symbols, fashion accessories and awards for service or merit.

Case Study: Promo Items Offer COVID Relief
Case Study: Promo Items Offer COVID Relief
Web Exclusive

A Kentucky bank helped struggling community organizations with sales of gift sets.

Joe’s Picks: PPE & Drinkware
Joe’s Picks: PPE & Drinkware
Web Exclusive

Check out the latest in these two high-demand product categories.

6 Digital Marketing Ideas for Shoestring Budgets
6 Digital Marketing Ideas for Shoestring Budgets
Web Exclusive

Consider these strategies to increase your brand reach online.

5 Businesses That Need to Buy Privacy Promos Now
5 Businesses That Need to Buy Privacy Promos Now
Web Exclusive

With workforces going remote and cybersecurity threats on the rise , businesses have...

Promotions Planner: Get Out There
Promotions Planner: Get Out There
Web Exclusive

Start presenting ideas to clients for projects based on July events.