ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Case studies

The Campaign: Super Bowl Swag
The Campaign: Super Bowl Swag
Counselor

An inside look at The Icebox’s (asi/229395) exciting promo campaign that centers on pro...

Rocky Inspires Philadelphia 76ers’ New City Edition Uniforms
Rocky Inspires Philadelphia 76ers’ New City Edition Uniforms
Web Exclusive

The creativity that went into the kits carries inspiration and edification for promotio...

Scotland Yard To Launch New Branded Merch Line

London’s famous police force wants to use ...


Famous Mascots Don ‘Staches In ‘Movember’ Promo

Plus, T-Shirts and a Fossil hybrid watch +...


Jim Buescher Memorial Golf Tournament Raises Money For Education

Industry leaders took to the green on...

Streetwear Fashion Influencers Offer Free Swag To Millennials Who Vote
Streetwear Fashion Influencers Offer Free Swag To Millennials Who Vote
Web Exclusive

The planned T-Shirt giveaway is a collaboration between Brendan Fowler and Denim Tears ...

New Branded Merchandise From Apple is ‘80s-Tastic
New Branded Merchandise From Apple is ‘80s-Tastic
Web Exclusive

The retro-inspired T-Shirt designs are available strictly at the Apple Park Visitor Cen...

‘Teslaquila’ Is Elon Musk’s Latest Uncanny Promo Product Idea
‘Teslaquila’ Is Elon Musk’s Latest Uncanny Promo Product Idea
Web Exclusive

The potentially coming-soon tequila brand hypes Tesla, the electric car company Musk fo...

Sacatelle Gets Creative With Bag Design
Sacatelle Gets Creative With Bag Design
Web Exclusive

A bag is much more than a bag for the team at Sacatelle (asi/84294). Each bag the...

Branded Apparel Trends From *NSYNC’s New Capsule Merchandise Collection

It’s the second recent swag collection fro...


First Lady Melania Trump Brings Promos To Hospital

First lady Melania Trump visited Thomas...


Wireless Speakers Cause $2,000 in Damage After Igniting

The speakers from Brookstone are under an ...

New Promo Niche: Streamer Merch

Streamers are cultivating massive fanbases...


Pro Wrestling Company Turns To Promotional Products

Impact Wrestling is arguably the...


Friars’ Branded Items Support Mission to Serve the Needy

An order of Catholic friars has designed...

Kavanaugh Controversy Prompts Outpouring of Merch
Kavanaugh Controversy Prompts Outpouring of Merch
Web Exclusive

The politically charged promotional products are emblematic of the growing trend of imp...

Wilco Debuts $448 Limited Edition Branded Axe
Wilco Debuts $448 Limited Edition Branded Axe
Web Exclusive

The popular indie rock band released the axe as part of a broader merch collaboration.

Promo Products Case Study: Porsche North America
Promo Products Case Study: Porsche North America
Web Exclusive

A Tennessee-based distributor leveraged a proprietary Proforma (asi/300094) tech platfo...

President Trump Football Jersey Proclaims ‘Stand Up For America’
President Trump Football Jersey Proclaims ‘Stand Up For America’
Web Exclusive

The messaging is an outgrowth of the president’s feud with the National Football League...

Starbucks Holiday Drinkware: Yeah or Meh?
Starbucks Holiday Drinkware: Yeah or Meh?
Web Exclusive

The branded merchandise is part of the global coffee company’s holiday season promo push.

Philly Pickle Festival Launches Swag Store
Philly Pickle Festival Launches Swag Store
Web Exclusive

We all know about Philadelphia's love of cheesesteaks, but how about pickles? ...