Strategy

Polished Sports & Performance Apparel

Advantages

With the rise of athleisure styles, performance apparel is no longer limited to gyms...

Fashion Apparel Training With Bella+Canvas

Web Exclusive

The Fashion Apparel Masterclass, or "FAM" for short, is a first-of-its-kind online...

Walmart, DreamWorks Wed VR & Branded Merch To Hype New 'How To Train Your Dragon' Movie

Startup Spatial& created the innovative vi...

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Led Zeppelin, Vans Collaborate on Commemorative Swag

A new collection of classic rock-themed...

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Walmart Highlights Young Entrepreneurs for Black History Month

Walmart is celebrating Black History...

Sales Calendar: Promo-Ready Events for Every Season

Web Exclusive

Set up shop year-round by selling signs and displays to your clients. With this...

’47 Brand Debuts Line Celebrating Historically Black Colleges and Universities

Web Exclusive

The capsule collection of branded merchandise aims, in part, to help champion the power...

How to Relocate A Decorating Business

Wearables

Moving your shop can be stressful. Be sure you’ve explored every option and found an id...

All-Purpose Umbrellas

Advantages

Umbrellas make fantastic employee appreciation gifts and they're not just for wet...

Wearables News Briefs - February 2019

AnaJet , a Ricoh company, has...

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Case Study: Cintas Creates Apparel Collection for JW Marriott

The Top 40 firm is also spearheading an ec...

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NJ Devils Go Seinfeld-Retro With Hilarious David Puddy Bobblehead

Puddy was a fictional superfan of the hock...

How to Leverage Quirky Holidays

Interview with Ben Kaplan, founder and CEO...

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How to Eliminate Costly Overhead

From "Career Kick" - Advice for...

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5 Sales Strategies for Event Promos That Stand Out

B2B events account for $512 billion in...

Ruth Bader Ginsburg Merch Has Gone Viral

Web Exclusive

Action figures, T-shirts, air fresheners and mugs branded to the justice are among the ...

Attendance Up 25% at Sourcing City & BPMA’s Merchandise World Show

Web Exclusive

Merchandise World, the U.K.'s leading and biggest promotional merchandise trade...

How to Sell Embroidery and DTG

Wearables

Diversifying your business allows you to offer in-demand multimedia designs and ward of...

8 Ways to Secure Stronger Profits With Performance Apparel

Web Exclusive

Athletic apparel is a popular sell, but pitching this product group is only half the...

The Challenges of Selling Retail in the Promo Industry

Advantages

As exciting as it for reps to sell products from top retail brands, there are...

Retail and the Promo Products Industry

Advantages

Promotional products buyers have always desired retail-level quality, but the industry ...