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Strategy

Instagram Takeover: Northwest Custom Apparel
Instagram Takeover: Northwest Custom Apparel
Web Exclusive

Northwest Custom Apparel in Milton, WA, has been in the apparel decoration business...

Partnership Yields Success for Drinkware Supplier
Partnership Yields Success for Drinkware Supplier
Advantages

Great products certainly sell in the beverage market, but as one supplier learned, it...

Villanova’s Championship Merch Bellwethers Promo Apparel Trends

The Villanova Wildcats won their second...


Merch Company Drops The Ball On Wizards T-Shirts

The Wizards of the NBA play in...


White Sox’s ‘No Ketchup in Chicago’ Is T-Shirt Swag Done Right

In Chicago, there is, apparently, an...

Fix Low-Quality Artwork in Photoshop
Fix Low-Quality Artwork in Photoshop
Wearables

Try reducing noise or replacing the text to improve the overall quality of the file.

5 Sublimated Set Ideas To Score More Sales
5 Sublimated Set Ideas To Score More Sales
Web Exclusive

It's time to shake up your promotional product orders. Instead of focusing on...

Authentic Leather Goods For Every Price Point
Authentic Leather Goods For Every Price Point
Web Exclusive

If your customers want high-quality items to build their brand image, leather goods...

How to Create One-Of-A-Kind Promos
How to Create One-Of-A-Kind Promos
Web Exclusive

If you want to stand out from other distributors, your products need to stand out...

New WWE Japan Merch Includes Body Pillow Covers

"Let's get drunk with physical...


Social Media Pointers From Founder of PromoChat

A year ago, Jay Busselle, director of...


Expert Secrets: Reach Clients and Prospects Without Leaving Your Office

Social media has made it easier than...

Promo Talk: Lisa Denham, Executive Apparel

Lisa Denham Marketing Director of...


Cannabis Promo ‘Advent’ Calendar Counts Down to ‘420’ Holiday

This isn't your grandmother's advent...


Your Roadmap to More Sales Starts Here

X marks the spot for big sales. Check...

‘Seeing’ the ‘Meats’: Arby’s and Warby Parker Create WArby’s Rebrand
‘Seeing’ the ‘Meats’: Arby’s and Warby Parker Create WArby’s Rebrand
Web Exclusive

This week, New Yorkers will be able to experience an unlikely rebranding partnership....

‘Imprinted’ Beer Foam Of Yankees’ Players Gets The Kibosh
‘Imprinted’ Beer Foam Of Yankees’ Players Gets The Kibosh
Web Exclusive

Imprinted products that promote beer - commonplace. But promotional images imprinted...

The Latest in Hot Colors
The Latest in Hot Colors
Advantages

Statistically, blue is people's favorite color. In reality, color preferences are as...

Hat Tricks: Embroidery Digitizing for Caps
Hat Tricks: Embroidery Digitizing for Caps
Wearables

Digitizing for caps presents significant challenges, including the dreaded seam that ru...

Delta Apparel’s Salt Life To Launch Its Own Beer
Delta Apparel’s Salt Life To Launch Its Own Beer
Web Exclusive

Many promo companies are working hard to win and retain clients in the booming craft...

Oriental Trading Launches Custom Apparel Web Store
Oriental Trading Launches Custom Apparel Web Store
Web Exclusive

Oriental Trading Co., a top online retailer of party supplies, toys and novelties,...