Strategy

Promo Apparel Trends By Age

Advantages

With retail styles now widely available, the promotional products industry can offer st...

In Demand: Plus-Size Apparel

Advantages

Suppliers are launching plus-size apparel lines to meet client demand.

Smart Bracelet Helps Capture Unforgettable Moments

Think about the last time you tried and...

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Supplier Closed Due to Wildfires

Supplier Pinnacle Designs (asi/78140) is...

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Thread Isn't Ink

Teach your customers to work around the li...

Meet the Cutest Billboard You've Ever Seen

Web Exclusive

Wearables are one of the most effective promotional product groups - and as it turns...

Promo Talk: Patrick Black, Perfect Imprints

Advantages

Candid opinions from industry pros.

Prison For Soldier Who Defrauded Government On Promo Products Orders

Web Exclusive

Branded merchandise was at the center of a fraud case that has seen a lieutenant...

Wearables News Briefs - December 2017

Web Exclusive

Alphabroder  (asi/34063) has closed its acquisition of Prime Line (asi/79530)....

Q&A: Using Algae to Create Sustainable Footwear

BLOOM Foam has created the first...

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Appeal to Environmentally Aware With Sustainable Apparel

Upsell clients by showing them how well-ma...

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Small Business Saturday Offers Branding Opportunity

Small Business Saturday - sandwiched...

Improve a Low-Quality Image

Photoshop has a few tools you can use to i...

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Create The Perfect Gifts With Product Bundles

Gift giving season is upon us. Recommend b...

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Case Study: The Human Touch

Face-to-face interaction has immensely ben...

Video: Two Days at A&P Master Images

Web Exclusive

A few weeks ago, I spent two days at  A&P Master Images   in Utica, NY, to get...

Video: Techniques for Recruiting and Training

Web Exclusive

A&P Master Images , a 5,500-square-foot-and-growing decorated-apparel shop in...

Podcast: Mastering The New Rules of Sales & Marketing

Web Exclusive

In this Strategy Session podcast, internationally renowned best-selling author and...

Eco Evolution: Sunglasses Made From Plastic Waste

Web Exclusive

François van den Abeele is proof that strong values can provide the framework for a...

The Perfect Banner For Every Situation

Web Exclusive

To close a sale, you need to direct your client to the perfect solution for their...

Become an Apparel-Decorating Expert

Wearables

If you're a distributor who wants to sell into the approximately $7.5 billion...