Strategy

Promo Talk: Patrick Black, Perfect Imprints

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Candid opinions from industry pros.

Prison For Soldier Who Defrauded Government On Promo Products Orders

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Branded merchandise was at the center of a fraud case that has seen a lieutenant...

Wearables News Briefs - December 2017

Alphabroder  (asi/34063) has closed...

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Q&A: Using Algae to Create Sustainable Footwear

BLOOM Foam has created the first...

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Appeal to Environmentally Aware With Sustainable Apparel

Upsell clients by showing them how well-ma...

Small Business Saturday Offers Branding Opportunity

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Small Business Saturday - sandwiched between Black Friday and Cyber Monday - has...

Improve a Low-Quality Image

Wearables

Photoshop has a few tools you can use to increase the quality of lower-end JPG files.

Create The Perfect Gifts With Product Bundles

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Gift giving season is upon us. Recommend branded bags and product bundles to get your c...

Case Study: The Human Touch

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Face-to-face interaction has immensely benefitted this distributor’s prospecting.

Video: Two Days at A&P Master Images

A few weeks ago, I spent two days at  ...

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Video: Techniques for Recruiting and Training

A&P Master Images , a...

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Podcast: Mastering The New Rules of Sales & Marketing

In this Strategy Session podcast,...

Eco Evolution: Sunglasses Made From Plastic Waste

François van den Abeele is proof that...

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The Perfect Banner For Every Situation

To close a sale, you need to direct your...

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Become an Apparel-Decorating Expert

If you're a distributor who wants to...

Therapeutic Stress Relievers

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Wherever there's stress, there's a promotional item to the rescue. And they're needed...

Market to Target: Trade Shows

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With consistent growth and oceans of promotional opportunities, there’s no business lik...

Kevin O’Leary: Successfully Growing Your Startup

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In this Strategy Session podcast, Kevin O'Leary of ABC's Shark Tank discusses the...

Slideshow: Crash Course in Apparel Decorating

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Earlier this month, I headed up to A&P Master Images in Utica, NY, for a...

Engaging Event Gear

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Make every gathering a branding event with the right products.   Strike Promo...

London Fashion Brand Embraces Digital Printing

Wearables

Since 2003, Contrado - an aspirational fashion and lifestyle brand, part of Contrado...