Strategy

3 Successful Point-Of-Purchase Campaigns Using Logo Mats

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WHAT ARE POINT-OF-PURCHASE ITEMS? Point-of-purchase items are used in various...

How To Become A Better Networker

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In this Q&A, The Networking Motivator reveals how to build relationships and mingle wit...

How to Care for your Apparel Decorating Equipment

Follow the manufacturer’s maintenance sche...

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Sell More With These Stellar Tips

You've got a client hosting a...

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Bags With Style

Bags and totes generate over 5,700...

Soccer Shenanigans: Jersey Fails, the U.S. Gold Cup Jersey, & Promo Sales Opps

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Why promo distributors should care about the new U.S. men’s soccer team jersey, and the...

An Industry Power Couple You Should Know: Julie and Dan Haar

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AN INDUSTRY POWER COUPLE YOU SHOULD KNOW: JULIE AND DAN HAAR

Create The Perfect Spec Sample

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The room's alight with excitement. After waiting weeks to receive a custom jacket...

“Ode To Tommy John Surgery” Is Minor League Team’s Latest Brilliant Promotion

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The Potomac Nationals might be 12.5 games out of first place, but they already have...

I Earned My BASI: Suzanne Shea

Suzanne Shea is the owner of both...

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4 Questions To Ask Before Making A Sale

Step 1 What's the timeframe? If...

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Wearables News Briefs - July 2017

AnaJet   has launched...

Soccer Team’s Animated Video Is Marketing Gold

Premier League team has struck marketing p...

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Philly Gay Pride Parade Event - Vendors, Swag & History

In June of 1988, the Philadelphia gay...

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ASI Education Q&A: Cheryl Hokanson

Cheryl Hokanson is the promotional...

DecoNetwork CEO Charged With 1997 Murder

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The CEO of DecoNetwork, a software company for apparel decorators, was charged...

Memorable Packaging And Gift Essentials

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The end-of-year holidays are traditionally gift-giving season for businesses. But, a...

Can Google Really Replace Me?

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The answer to this question is yes, and right now, Google and other search engines...

Custom T-shirt Donation Makes for Happy Campers

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Summer camp is all about making memories, but at Camp Smile, held at Cedar Crest...

Promo Talk: Norman Larsen, The Northstar Group Inc.

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Norman Larsen President, The Northstar Group Inc. (asi/285358) in Lake Zurich, IL ...

10-Second Business Hacks

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These 19 fast fixes will skyrocket your professional productivity.