Strategy

I Earned My BASI: Kathryn Morelli

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Kathryn Morelli, owner of Pro-Mo's Ad Specialties (asi/299738), shares how earning...

5 Quick Tips For Generating Referrals

Advantages

Promotional product sales pros who put these strategies into practice are sure to...

6 Magnificent Magnets

From refrigerators to cars to community...

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Quiz: How Healthy Are Your Business Habits?

Building good habits can be tough. No...

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Poll: What Apparel Features Are in Demand?

2017 is right around the corner, and...

Podcast: Discussing the State of the Decorated-Apparel Industry

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Theresa Hegel made a guest appearance on 2 Regular Guys , the popular weekly apparel...

Counselor Commentary: Promo Products Predicted the Election

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After the results were in and Donald Trump was named President-elect of the United...

ASI Power Summit Recap

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The ASI Power Summit celebrated 10 years last week in Miami, and ASICentral.com has...

I Earned My BASI: Vilma Diaz

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Vilma R. Diaz is the founder and CEO of Promotions Rock. She has over 25 years of...

NFL Marketing Chief Delivers Power Summit Keynote

Weaving stories of high-level brand...

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Tweet This! A Look Back At The 2016 ASI Power Summit

The 2016 ASI Power Summit may be over,...

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How To Create Creative New Ideas For Your Business

Being proactive about presenting new produ...

How to Clean Your Heat Press

A clean press is a happy and functional pr...

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Top 10 Promotional Products Tweets of the Week - November 4, 2016

I'm back for my 10 fave tweets of the...

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Video: 3 Good Habit Hacks

Making good habits (and sticking with...

Wearables News Briefs - November 2016

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Heritage Sportswear (asi/60582) now offers blank American Apparel tees. The...

Vote in the Counselor Distributor Choice Awards

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Every year, Counselor magazine honors the best industry suppliers with our...

Promo Products Companies Churn Out Championship Gear After Cubs Win

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As long-suffering Chicago Cubs fans celebrated their team's World Series victory,...

Q&A: Product Sourcing for Unique Apparel and Accessories

Wearables

Not sure where to turn for your client’s latest request? Check out the following recomm...

Ukrainian Museum Displays Traditional Embroidery, Textile

Wearables

Ukrainian folk costume is having a fashion moment. Peasant blouses with puffy,...

Why Some Decorators Aren't on Social Media

Wearables

Wearables recently surveyed readers to find out how, or if, they're using social...