Strategy

Brilliant Branding: The Secret to a Successful Trade Show Season

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Trade show season is about to be in full swing. Capture the greatest amount of sales...

Custom Scrunchies Are Hot Promo Trend

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A time traveler from the '90s would feel right at home these days. Retailers are...

Beto’s Profane Phrase Adorns T-Shirt Raising Money To End Gun Violence

The tee is part of a growing trend in whic...

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Successful Case Studies: 3 Creative Ways to Win Profitable Partnerships

The better your partnerships, the better...

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Kawhi Leonard Teams With Something Inked to Donate A Million Backpacks

Students in Southern California were the l...

Q&A With BEL USA’s Alan Tabasky

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The industry veteran discusses strategies for competing and thriving in the digital age.

How To Use Language To Take Back Control Of Your Time

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Change how you speak to others and yourself.

Apparel Decorators Reinvent The Plain White T-Shirt

Wearables

The iconic white T-shirt, in all its iterations, is the perfect blank canvas for appare...

Ebook Promotes Value of Mentors in Promo Industry

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Everyone knows that mentorship is a crucial part of professional growth, both for the...

Innovation Watch: The Shirt With a Built In Air Conditioner

It’s one of those cutting-edge innovations...

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Presidential Candidate Andrew Yang Rolls Out Cannabis-Themed Merch

A baseball cap celebrating math and mariju...

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Four Fun College Football Branded Merchandise Trends

Promotional products distributors can capi...

New LinkedIn Tool Offers Deeper Marketing Insights

LinkedIn has announced the launch of a...

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How To Stitch Monograms Onto Garments

Stitching your initials onto garments is a...

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How to Become A Distributor Sales Hero

Your clients need your help and only YOU...

6 Reasons Blankets Are Must-Sell Branding Tools

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It's time to get comfortable pitching these cozy and creative promos. Blankets are...

Taylor Swift, Stella McCartney Collaborate on Merch

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The marriage between music and merch is unlikely to calm down anytime soon....

Epson Launches New Dye-Sublimation Printer

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Epson America has launched a new dye-sublimation printer, which is says will help...

Sleek Sunglasses

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These suppliers' shades are functional, stylish and fun. Galaxy Balloons Inc....

Taco Bell Goes Back To School with New Merch Line

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It’s the latest thematic branded merchandise collection from the fast-food chain.

Handy Guide To Communication In The Promo Industry

Advantages

Email, text or call? There are more ways than ever to communicate with clients, and our...