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Strategy

iPROMOTEu Invites Industry to Play in Annual DunkFest Competition
iPROMOTEu Invites Industry to Play in Annual DunkFest Competition
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The deadline for completing your brackets is tip-off on March 21.

MiLB Teams Rebrand Names, Logos For Select Games to Celebrate Latino Communities
MiLB Teams Rebrand Names, Logos For Select Games to Celebrate Latino Communities
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The nicknames take inspiration from culture, and many of the logos are wonderfully imag...

Authorities Are Auctioning Off Fyre Festival Branded Merchandise

Sales will help repay victims defrauded in...


Ingenious Water Bottles

Promotional drinkware generates 1,400...


The Beginner’s Guide to Golf Apparel

An estimated 90% of Fortune 500 CEOs...

Video: A Look at High-End Joggers
Video: A Look at High-End Joggers
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Activewear represents a quarter of all U.S. apparel sales, according to a recent...

I Earned My BASI: Amber Duncan
I Earned My BASI: Amber Duncan
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Amber Duncan  is the business development specialist at Turnkey Merchandise...

Beto O’Rourke Launches Branded Merchandise Line To Support Presidential Run
Beto O’Rourke Launches Branded Merchandise Line To Support Presidential Run
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Other Democratic hopefuls are also hyping their candidacies with logoed promotional pro...

Case Study: BAMKO's  'Swag Drop' Sweepstakes for Chobani Scores Big
Case Study: BAMKO's 'Swag Drop' Sweepstakes for Chobani Scores Big
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Great engagement from audiences has the yogurt brand gearing up for a second campaign t...

How to Eliminate Thread Breaks

Time is money, and money is time; that's...


5 Events Where Promotional Printing Is Essential

You're probably already selling promos...


Everything You Need to Know to Sell Lighted Headwear

Looking for the next promotional bright...

Expert Secrets: Getting the Attention of a Distracted Buyer

In this two-minute video, sales trainer...


Handy Gym & Duffel Bags

These bags take it to the next level...


The Secrets of Sampling in the Promo Industry

There’s a surefire way to close a deal, an...

When to Request a Sample
When to Request a Sample
Wearables

Every sale is different. How do you know when you should request a sample? We’ve got yo...

Flashlight Sales Guide: Styles for Every Client
Flashlight Sales Guide: Styles for Every Client
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All flashlights are not created equal. Technology has developed rapidly in recent...

Baseball Team Scores Marketing Win With ‘Dad Bod’ Contest
Baseball Team Scores Marketing Win With ‘Dad Bod’ Contest
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The Madison Mallards want to print your “Dad Bod” on a branded “shirsey”.

S’well Enters into Exclusive Partnership with Links Unlimited
S’well Enters into Exclusive Partnership with Links Unlimited
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This week, drinkware brand S'well announced that it has reached an agreement with...

SGIA to Create Digital Printing Color Standards
SGIA to Create Digital Printing Color Standards
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The Specialty Graphic Imaging Association (SGIA) plans to create a set of color...