Strategy

Exclusive Podcast With Neil Ringel, Polyconcept’s New CEO

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Michele Bell, ASI's Editorial Director, interviewed Neil Ringel - the new CEO of...

5 Steps To Streamline Your Apparel Sales

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Apparel makes up over one-third of distributor sales, per Counselor's 2018 State of...

4 Profitable Markets for Apparel Program Sales

The Counselor 2018 State of the Industry...

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Pediatrics Office Uses T-shirts to Promote Vaccination

A New York pediatrician's office has...

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Case Study Q&A: Teddi Mellencamp Arroyave’s New Merch Line

Top 40 distributor BAMKO (asi/131431) deli...

U.S. Promo Supplier Makes Conference Table Pads For Trump/Kim Hanoi Summit

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Meanwhile, screen-printed T-shirts featuring images of the leaders are among the merch ...

Podcast: Leveraging Quirky Holidays for Your Business

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From the remarkable to the ridiculous, the internet has given rise to many things...

How to Use High-Solids Acrylic

Wearables

HSA inks bridge the gap between water-based inks and traditional plastisols.

Promo Products Perfected: Low Minimums? No Problem

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How many times has this happened to you? You've got a client in your pipeline that's...

Carolina Hurricanes Turn 'Bunch of Jerks' Insult Into Clever Branded T-Shirts

For promotional products firms, the tee hi...

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National Bobblehead Hall of Fame & Museum Officially Opens

Bobbleheads aren't the biggest category...

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How To Sell Name Badges To Service Industries

Service industries are a huge sales...

Case Study: Distributor Rocks Client’s Grammy Invitations, Gifts

The San Francisco company successfully put...

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How to Prepare for a Business Dinner

Interview with Sharon Schweitzer, an inter...

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Polished Sports & Performance Apparel

With the rise of athleisure styles,...

Fashion Apparel Training With Bella+Canvas

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The Fashion Apparel Masterclass, or "FAM" for short, is a first-of-its-kind online...

Walmart, DreamWorks Wed VR & Branded Merch To Hype New 'How To Train Your Dragon' Movie

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Startup Spatial& created the innovative virtual reality experience.

Led Zeppelin, Vans Collaborate on Commemorative Swag

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A new collection of classic rock-themed apparel and accessories is sure to get a...

Walmart Highlights Young Entrepreneurs for Black History Month

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Walmart is celebrating Black History Month by highlighting the accomplishments of a...

Sales Calendar: Promo-Ready Events for Every Season

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Set up shop year-round by selling signs and displays to your clients. With this...

’47 Brand Debuts Line Celebrating Historically Black Colleges and Universities

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The capsule collection of branded merchandise aims, in part, to help champion the power...