Strategy

How to Develop a Content Strategy

Advantages

Drive people to your site organically with a content marketing strategy.

AI, Automation and the Digital Future of Apparel

Wearables

It's the final show of New York Fashion Week. A parade of models struts down the...

Using Automation to Jumpstart Your Decorated Apparel Business

The right equipment and software – paired ...

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Promotional Product Guide To Knives

Did you know about 30% of U.S....

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The Evolution Of One Everyday Product

Some people think the promotional...

Who Is Amy Ingram?

Wearables

During the reporting process for the feature article I wrote on artificial...

6 Advances in Apparel

Wearables

Take a look at the biggest up-and-coming trends in clothing.

Fashion Insights Discovered By AI

Wearables

Kavita Bala and her team at Cornell University used artificial intelligence to...

Artificial Intelligence and the Apparel Industry

Wearables

From garment design to trend spotting to copyright protection, artificial intelligence ...

Breaking Down The Marketing Brilliance Behind Gritty

A few days have passed since the...

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Steak-Umm Capitalizes on Twitter Fame With Swag Store

For a profile in how a clever social...

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Top 10 Selling Points of USB Chargers

Top 10 Selling Points of USB Chargers ...

Increase Sales in Top Markets With Innovative Signage & Displays

The latest State of the Industry figures...

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Proforma Creates Program to Attract Young Professionals

Top 40 distributor Proforma (asi/300094)...

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Adventures in Rebranding: Dunkin’ Donuts Changes Name

“Donuts" is being dropped in favor of just...

How to Build a Community on Social Media

Advantages

This distributor builds goodwill on social media to drive traffic naturally.

End-Of-Year Incentives End-Users Will Want To Wear

Web Exclusive

Apparel and accessories are some of the most popular promos for end-of-year gifts....

Gildan Launches Polo Brand

Web Exclusive

Top 40 supplier Gildan (asi/56842) is entering the polo game with a new brand...

Q&A: Matt Gresge, AIA Corporation

Web Exclusive

Under CEO Matt Gresge's leadership, AIA Corporation (asi/109480) increased...

Target Decorated Apparel Names President

Web Exclusive

Target Decorated Apparel (asi/90549), a Chicago-area contract decorator, has...

Gritty: Marketing Gold or Short-Term Stunt?

Web Exclusive

The Philadelphia Flyers new mascot is a viral sensation, but can his appeal last? We ho...