Strategy

‘Seeing’ the ‘Meats’: Arby’s and Warby Parker Create WArby’s Rebrand

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This week, New Yorkers will be able to experience an unlikely rebranding partnership....

‘Imprinted’ Beer Foam Of Yankees’ Players Gets The Kibosh

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Imprinted products that promote beer - commonplace. But promotional images imprinted...

The Latest in Hot Colors

Statistically, blue is people's favorite...

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Hat Tricks: Embroidery Digitizing for Caps

Digitizing for caps presents significant c...

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Delta Apparel’s Salt Life To Launch Its Own Beer

Many promo companies are working hard to...

Oriental Trading Launches Custom Apparel Web Store

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Oriental Trading Co., a top online retailer of party supplies, toys and novelties,...

Q&A: JERZEES Exec Discusses New Active Casual Tees

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JERZEES (asi/40650) recently announced the launch of a 100% ring-spun cotton T-shirt...

New Sneakers Let You Run on Dunkin'

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America runs on Dunkin'. Now, that familiar slogan has become literal as well as...

Versatile Woven Products

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The woven category is so much more diverse than just classic button-downs. Think...

Apparel Orders Should Be Easier Than That

Ordering apparel should be easy....

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Elon Musk Is Turning Rocks, Bricks Into Promo Products

Elon Musk just might be the king of...

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Old Spice Offers Scented Paper Blazer to GQ Subscribers

Though it's known for its almost surreal...

Proposed Legal Pot Packaging Logo Sparks Debate

Looking for controversy in the debate...

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Top-5 Ways To Profit From Selling Pet-Related Promos

Get ready to FETCH more sales with...

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Winter Storm Toby Company Updates

Winter Storm Toby battered the...

California Considers Extra Labeling for Polyester Clothing

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California is considering a bill that would require clothing makers to put a warning...

Winning Golf Products

Advantages

One look at a golfer's bag reveals a trove of promo products: towels, balls, gloves,...

Vastex Relocates to Larger Facility

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Screen-printing equipment maker Vastex International has relocated to a new...

How Screen Printers Can Effectively Use White Ink

Wearables

White plastisol ink tends to give screen printers trouble, but we have the cure.

Promo Market To Target: Charity Races

Advantages

Fundraising walks and races have never been more popular, and you can help organizers a...

5 Opportunities To Grow With Signs & Displays

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If you're not taking advantage of the signs and displays market, it's time to get...