Strategy

Trump Criticized For Branded Headwear

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Branded headwear was at the center of controversy during President Donald Trump's...

College Brew: University of Montana Licenses School-Branded Beer

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The University of Montana has joined the growing list of American universities with...

Wearables News Briefs - September 2017

Ryonet has posted a video on the ROQ...

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Campus Ink Boosts Sales With Student Ambassadors

Steven Farag was an engineering student...

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Texas Mom Thrives as Custom Apparel Franchise Owner

Big Frog Custom T-Shirts & More, a...

Hurricane Harvey Disrupting Promo Industry

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While the worst of Hurricane Harvey's winds have subsided, the relentless deluge of...

Important message from ASI’s CEO on Hurricane Harvey

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The amount of widespread devastation in Houston and along the entire Gulf coast of...

Seth Godin: ‘ROI Is Evil Tigers and Boiling Oil’

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 "Are you going to work to stand out?" Seth Godin asked a group of digital...

Researchers Power Electronics With Human Sweat

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In the near future, when you work up a sweat, you could be charging your smartwatch,...

When to Hire Your First Employee

Q: I'm a one-person shop, but recently,...

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Everything You Need to Know About Dye Sublimation Printing

Dye sublimation printing is one of...

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Poll: How Will You Makeover Your Shop in 2018?

In the November/December issue of...

Timely Calendars

A whopping 76% of consumers who own...

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Philly Digital Summit: Top Tips for E-Marketers

Digital marketers, branded content...

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How to Sell Six Orders a Day

1. Generate Referrals About one in...

Beer, Branding: Another University Licenses Its First Official Beer

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New Mexico State University has gotten into the beer branding game. NMSU teamed up...

Chatbots Are the Future of Customer Service

Advantages

"Hello, thank you for shopping with us today. How can I help you?" Buyers know...

High-Value Incentive Products

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In the lucrative incentives market, businesses are increasingly choosing products and...

Walmart Enters Promotional Products Business

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The world's largest company by revenue is now a player in the promotional products...

Guns N’ Roses, Harley-Davidson Release Co-Branded Tees

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If searing guitar solos and roaring motorcycle engines are your thing, you're...

Sell More Apparel to Millennials

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"Eco-friendly" and "green" are no longer niche words - they're mainstream markers for...