Strategy

Power to the Girls

Web Exclusive

This Top 40 distributor showed support for its majority-female workforce with an in-hou...

FIT Exhibit Shows Off Work of Black Fashion Designers

Wearables

Breathtaking and barrier-breaking fashion from more than 60 black fashion designers...

Stand Out Signage

When it comes to the promotional products ...

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Incentives & Corporate Gifts

There comes a time when your client is...

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5 More Tips to Sell Your Business

In December, we discussed the first five s...

Is It Time to Consider Aligning Your Business?

Advantages

Whether you’re a successful, long-time distributor tired of going it alone or you’ve hi...

4 Strategies for Building Sales

Advantages

Add to your 2017 sales total by implementing these action ideas. 1. Expand...

I Earned My BASI: Rachel Leone

Web Exclusive

Rachel Leone, president of Leone Marketing Solutions (asi/251966), talks about how...

Create Cool Looks With Layered Vinyl

Wearables

Layering creates dimensional, eye-catching results with mixed media or different colors...

How to Stay Consistent

Routinely delivering outstanding service...

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Promo Market to Target: Gen Y and Gen Z

The latest in a yearlong series highlighti...

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When Packaging Becomes the Product

Not long ago, ASI's Andy Cohen wrote a ...

9 High Quality USA-Made Products

Not everything is made in China and...

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Video: An Informed Decision

The March issue of Wearables contains...

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Podcast: Top Trends in Wearable Tech

In this episode of Wearables Talk,...

Tips for Introverts

Advantages

Are you a little shy? Don't worry - you can still find success at trade shows. ...

How to Beat the “I Found It Cheaper Online” Objection

Advantages

Beat the e-commerce objection with these five tips in this quick guide.

Fitbit Updates App, Announces Partnerships

Wearables

Despite releasing no new devices at CES this year, Fitbit had plenty to announce,...

Selling Tips for Promotional Product Distributors

Advantages

You are your strongest selling point. But you're also your greatest villain. In an...

How to Attract More Twitter Followers

Advantages

Using Twitter for your business can help boost visibility. Use these 6 tips to get...

6 Personal Branding Lessons for Professionals

Wearables

Whether you’re a rule-maker or rule-breaker, these surefire tips will help you gain att...